AdWords Mad Scientist » adwords ads http://www.adwordsmadscientist.com AdWords Knowledge ... from the Lab Sun, 27 Jun 2010 00:11:03 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 New from the AdWords lab: AdWords Copywriting Secrets http://www.adwordsmadscientist.com/66/new-from-the-adwords-lab-adwords-copywriting-secrets/ http://www.adwordsmadscientist.com/66/new-from-the-adwords-lab-adwords-copywriting-secrets/#comments Sun, 31 Jan 2010 07:30:25 +0000 Darrell Merrick http://www.adwordsmadscientist.com/b/?p=66 I released a new eBook:

AdWords Copywriting Secrets

This has been part of the AdWords Profit Secrets course. But I’ve had people wanting just the copywriting part. So I “liberated” it into a separate book. And I also expanded it. So with even more secrets, that you won’t find anywhere else.

I’m surprised that there isn’t much out there on AdWords Copywriting. Knowing some of the secrets to ‘what works’ can really boost your results.
And most importantly: giving a number of techniques to try, to keep improving your ads.
Odds are, with any given adgroup, there is a LOT of room for improving CTRs and conversions. Even if you think your ad is ‘perfect’ as it is.  I know from experience, that you may think an ad is great by ‘eyeballing it’.  But then after trying some other things, you can significantly improve it.

Even doubling your CTR with just one or two changes.

Check it out

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