Taking a break today from talking about Google Slap and
Quality Scores, to instead talk about "Adwords-driven
business".

It's about taking a higher-level view of how to use Adwords, and
how to run a profitable online business from it.

I could go on and on about this topic, just from my own
experiences and observations.

I have a
page that goes into more detail


But let me focus on one thing here:
using Adwords to quickly test products and markets.

Most businesses will spend a lot of time, effort and money
developing something, trying to perfect whatever they're
selling, and THEN see if anyone is interested.
They may think they know. They may have some anecdotal
"evidence" that people want what they're selling, and they can
be profitable.

A funny thing happens when you unveil something to the
public:
you often get results far different than expected

Example: in the crazy dot.com days, Furniture.com blew through
astronomical sums of money because they "knew" that they could
be successful selling furniture online.

Problem was, it wasn't until they spent millions on
infrastructure, employees, inventory, etc. that they found out
it couldn't work - at least not they way they'd planned it.

If they would have just done smaller scale testing they could
have foreseen the challenges. And learned that what they were
trying to do mis-matched what the market wanted.
Then they could have adjusted or just abandoned the idea,
without much money spent.


Direct marketers have known for a long time that you need to
test things as quickly and cheaply as you can.

And THEN ramp up as you find what works.

With Adwords you can very quickly put tests together and start
getting feedback (in the form of impressions, clicks, newsletter
signups, messages from subscribers) before you even have a
product ready.

It's the flexibility and agility with which you can do things
via Adwords, that makes it such a powerful tool.
Well, that coupled with the HUGE audience that Google has.


I'm in the process of working on a guide called "The Adwords Secret"
that will go into how do this with Adwords.

For example, I have a 5-step process that goes from early testing (before you've done any work to create or acquire a product) up to actual selling.
At each step I determine whether results warrant going to the next step.

Not only is it very effective in terms of "risk management" (in terms of both time and money), I learn valuable things at each step that I apply to later steps.

I can't imagine going back to the old ways of spending tons of time creating a product and website BEFORE having real-world market feedback.

If you'd like my 5-step process, and the complete "Adwords Secret", I'll be including it for free to people that buy Google Slap Secrets.


Anyone who buys (or has already bought) "Google Slap Secrets" this month, will get "The Adwords Secret" for free when it comes out.
It will not only go into my foolproof 5-step process, it will include a LOT of tips on running and expanding a real Adwords-driven business.

To get this deal
Click Here

After you get "Google Slap Secrets" you can get access right away to my initial (rough) version of the 5-step process, and other notes I have in progress.
Just send me an email (that matches the email you give to Clickbank when purchasing) and I'll email you a copy.

This material will put you far ahead of other Adwords advertisers.
Once you get the Adwords-as-a-business mindset, then others will have a very hard time competing with you (while you make bigger and bigger profits)!

Click here for more information on "The Adwords Secret"

It includes a signup for a free course, called "The Adwords Secret Vault", which will give Adwords business tips and guidance.


Okay, I've gone on long enough here.
I appreciate you reading this whole (long) message.

If you have any questions about this (or anything else), feel free to send me an email.

To your Adwords success!


-Darrell