One thing I liked about the book is that he talks about AdWords as being the ultimate way to do quick testing of ideas and niches (or “muses” in his terminology).
Not a new idea. But he’s talking about AdWords as a key piece is rolling out a new business, and seeing if it’s viable.
Though...
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Archive for September, 2008
4 Hour Workweek and AdWords
4 Hour Workweek – quick review
I’ve been going through “The 4-Hour Workweek” and making some mental notes as I go.
Here’s the quick review:
Overall I like his philosophy. Not just about “systemizing” your business, it’s about how to put your business on autopilot (or nearly-autopilot) and then having the freedom to do what you want.
Beyond that he gives some specific...
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Reading 4-Hour Workweek
I’m finally reading “The 4-Hour Workweek“. Funny thing is that when it came out there was so much buzz about it that I put off reading it. Guess the contrarian in me didn’t want to read “what everyone else” is reading.
But just like with Tony Robbins (that’s another story) I had to put aside...
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